This course is designed to provide students with a comprehensive understanding of the principles and practices of public relations (PR). Students will learn how to develop and implement strategic PR campaigns, manage organisational communication, and build and maintain positive relationships with key stakeholders.
For whom?
- Fresh graduates with a flair of writing, reading, public speaking, acting, etc.
- Those who want to learn skills and pursue a career in strategic communication planning, media relations, events planning and execution without pursuing lengthy and expensive Masters courses.
- Communication professionals and officers/Executives in government departments/ Public Sector Enterprises.
- Retired officers from armed forces who want to join the corporate sector.
Academic Schedule
- Total Sessions – 150 hours
- Evening and weekend classes
- Teaching calendar – August- March
Internal evaluation is based on attendance, class work, assignments, exams, project work, vivas, and presentations
Attendance- minimum 75% attendance (per subject) is compulsory
Where do you see yourself after completing the course?
- Media Relations Officer
- Event Planner
- Corporate Communication Planner
- Public Relations Officer
Become the Voice Behind the Brand
Build careers in corporate communication, branding, and media relations. This course teaches you how to manage reputation, craft impactful messages, and build trust in a connected world.
